Okay, I got it. Check out the attention to detail in this French Christmas ad for Carrefour.
Hardly David Cameron’s fault but a nice moment.
So Zola, a wedding planning company, ran a pretty average ad on the Hallmark Channel. Because it featured two women kissing a US conservative lobby group, a Million Mums, petitioned Hallmark to remove it, which they did, thereby enabling the sort of backlash that gets you tens of millions of undeserved hits.
Not even a really good kiss if you ask me.
More detail, strictly optional.
Don’t let the creative get in the way of a strong message.
This government PSA became the most watched South African ad of all time. Shared 780,000 times.
No bushfire risk, no trash, no pollution. Looks pretty cool and has the advantage of letting you conjure your company logo out of the night sky; see Intel below at around 1:40 and Time magazine here.
The Washington Post is killing it on TikTok, with 9 million likes and a big youth following. What sort of content? I guess you’d say not long form.
TikTok is completely out of control.
Well you guys are supposed to be the writing team: hasn’t anybody got any fresh ideas?
You know you’re getting old when even the Young Ones are dying. An old nineties ad featuring the late Rik Mayall and his family.
Indian ad for the Samsung Good Vibes app, which helps deafblind people communicate. Seems like a better innovation than another camera…
Good talent, especially the child. You may need Kleenex.