Taken by Evan Vucci, Pulitzer Prize winning photographer for the Associated Press. Commentary by David Altizer @dvdaltizeer.
The photo
We Say…
Assume that I can
Excellent use of shock value at one point in this campaign.
Visceral reality
Looking forward to being interactively sea sick…
Nowhere to run
Nowhere to Run is a commissioned collection of digital art projects for UNHCR, Tezos, Objkt, and The Collectors Club in commemoration of World Refugee Day. More.
Lose Your Job free trial
It works like this: if you are a paying Bloomberg customer who gets fired, you can request access to a Bloomberg terminal at no cost for some number of months. On Wall Street, where hiring/firing is common, it provides an exiting employee with a bridge to market communications while they’re unemployed, creating customer loyalty in an industry not known for generosity.
It’s technically called the Stay Connected plan, but everyone calls it what it is: the Lose Your Job free trial.
via @TedMerz
Political advertising
Brand values
Hey Jude
Jude Bellingham, who has his own history of disappointments, is the new UK football hero. Wait for the mood switch at 1:27. [What do you think they paid for the music rights?]
Hyaluronic acid
Ordinary is a brand that advocates for transparency in the beauty industry, notable for its straight naming convention. Great site.
Francis Ford Coppola
Megalopolis. He had the idea for the film in 1977. Wrote 400 pages of script and film notes in 1983. Paused it after 9/11 (it’s about a post-apocalyptic New York). Has re-written the script 300 times since 2009. Self-financed to the tune of US$125M. Release date 17th May.
via @TrungTPhan.