The brief: just put together an upbeat video that runs about a minute and ties together the whole history of the world’s biggest brand and its advertising. Thanks.
Category: Uncategorised
A hundred years ago
She looks up from the newspaper. “Darling there’s a job advertisement here; I think you should apply.”
Actually, it’s a Fake Ad, according to the Smithsonian. Shackleton had lots of free publicity and lots of applicants, so there was no need to take out a paid ad. In spite of a reward, no-one has been able to unearth any evidence of the original ad.
Self-driving vehicles
Apparently the public is footing the bill.
World’s Oldest Magazine
The Scots Magazine: 280 years’ continuous publishing. Still fuccinct.
Gridlock: the opportunity
5K of gridlock in the Guandong province leading up to Chinese New Year. Nearly 3 billion trips over five weeks and still growing at 12% p.a. Interest in traffic (avoiding it) is at an all time high.
Neuro research by the Australian Traffic Network (ATN) finds traffic the #1 category for engagement on radio. We rep ATN in WA so call us to discuss next time you’re stuck in traffic. +61 (08) 9388-7844
Mexicans
‘To change what we see we have to change what we share’.
Hacking Facebook with positive messaging.
Seasons Greetings
We’ve had a great year at Media Tonic and will continue doing so until noon, Friday 21st December. Then we start all over again on Monday, January 7th. Thanks for your interest in our content and special thanks to our business partners, suppliers, friends and clients.
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We’re moving buildings
To 344 Hay Street, Subiaco on Thursday, August 30th.
A novelty for our clients: being able to easily find us.
Corruption detector
Point it at your favourite Brazilian politician – it uses facial recognition to bring up any convictions for corruption. Could be a broader market for this. Grand Prix winner at Cannes.