[Meeting of Virgin Marketing Department]
“Ladies, gentlemen and non-binaries – I think with this campaign we’ve covered off the diversity segment nicely”.
Category: marketing
Market segmentation
[Meeting of Virgin Marketing Department]
“Ladies, gentlemen and non-binaries – I think with this campaign we’ve covered off the diversity segment nicely”.
Trojan horse
Fine example of guerrilla marketing. I’m sure the guys who had to do the deliveries had a big laugh about all the destinations being hard to deliver to.
Gregory and Gregory
Fast food outlet crashes foodies festival. In disguise. Great stunt.
Digital Signage Expo 2018
Just concluded in Las Vegas. Here are some of the nifty things we skimmed off the twitter feeds.
Interactive mirrors – coming to a change room near you
Projection mapping – at a retail level
And Panasonic’s LinkRay – your billboard just became a purchasing portal on everyone’s mobile phone.
Clever you, talking to Media Tonic about interactive digital media.
Enhance your dining experience
Also, during periods when you and your dinner guests are not checking your phones, it’s an excellent conversation piece. “Let’s make everyday dining fun!”
Violin lessons
Guerilla campaign at a French music festival. Windscreen wiper as advertising device.
Via Ads of the World
Sales Convention
“Mate, help me out. Can you can knock something together for the sales convention? It’s the re-branding; have you got a few fancy PowerPoint transitions up your sleeve?”
And Qantas just re-branded. ‘More than just a superficial makeover‘.
Mildly offensive to clients
Look the other way.
RAeDIUM
Media Tonic now exclusively represents RAeDIUM in WA and SA – a leading eDM specialist.
A network of over 12.5 Million opt-in fully spam compliant email addresses and a co-registration platform that generates thousands of leads each month. Tighter spam filtering in recent years means improvements in message relevance, engagement and effectiveness. RAeDIUM works with 1,600 different publishers across Australia to find direct response solutions – here comes the Call to Action:
OPT-IN OPPORTUNITY: Call Trent McKeown for access to specific databases and direct response expertise. 9388 7844.