The wasted logo

Imagine you’re Daren Newman, given the job of designing the unofficial logo for the Olympic Games. You do the job; you cleverly combine the national flag and the five rings and the design is described by most in the industry as a masterclass in design. Can’t wait for 4 billion people to see that on TV…

Olympics logo. The number 2020 forms the 5 circles; the last is the solid red of the rising sun

Vale Milton Glaser

From the New York Times: “I’m flabbergasted by what happened to this little, simple nothing of an idea,” the designer Milton Glaser told The Village Voice in 2011. His idea for that 1977 tourism campaign was sketched on the back of an envelope with red crayon during a taxi ride. He did the work pro-bono.

I love NY logo. Big red heart replaces the word 'love'

Glaser died last week, aged 91.

Social distancing animation

So out of nowhere, the concept of social distancing is universally understood. You’ve probably seen this short animation with a beautifully simply analogy. One graphic designer, 12 second animation, millions of shares, positive impact in a crisis. Well played that man; Spanish-born LA-based graphic designer and director Juan Delcan.