Category: magazine
The Shovel
Epic headline
Poster of the last edition of Express, a Washington Post free commuter magazine with a circulation of about 130,000. Nail in the coffin: wi-fi on the Metro. Twenty journos will be laid off but a digital edition will continue. With content written by?
Ad highlights need for bigger text
Fine if you’re reading it in a standard sized magazine but this is a hard ad to share on social media and that’s where the upside audience potential is. Anyway, great series of ads by Stabilo, and a campaign that could run for many years.