Here’s how you circumvent advertising restrictions. Just tell people to Google it.
Somewhere in the world there is an award for best sound in a television commercial. So this is the winner.
By the way, fantastic sports article here about the Icelandic goal-keeper, who also directed the ad for crying out loud.
She seemed like such a nice lady.
Fine if you’re reading it in a standard sized magazine but this is a hard ad to share on social media and that’s where the upside audience potential is. Anyway, great series of ads by Stabilo, and a campaign that could run for many years.
Use digital OOH for maximum creative flexibility. Here is the static site Samsung bought at Frankfurt airport:
Not that there’s anything wrong with a picture of the German soccer team.
Speaking of airports, you can now buy Qantas inflight entertainment advertising in addition to oOh!Fly airport inventory by calling the office on Alexander Bell’s Talking Machine; 9388 7844.
Wonderful experiential design by Moment Factory at Changi Airport. Something to amuse while you wait in line. Airports are of course, prime real estate in outdoor advertising and you can talk to us about reaching 16 Australian terminals, 17 lounges and 13 cities through oOh! Fly. 9388 7844.
There are ads that don’t mention the product.
There are ads that talk about political or social issues.
There is advertising about advertising.
No-one who was there will ever forget last year’s season opener for the Chicago Blackhawks…
It used to be true that outdoor advertising was about posters. Now it’s colour, movement, video and interactivity. Get creative then give us a call. Dave or Mark. 9388 7844.
Speaking of the Blackhawks; this just happened…
Clever outdoor piece from Guinness who never seem to run out of things that look like stout.
They had a similar ad planned for Australian cricket but recently changed their mind.